product management

product management

As a Product Director at The North Face and Sr. Manager at Under Armour, David worked to define the vision and strategy of product innovations, align cross-functional teams, and ensure execution delivers value to both customers and the business.

David connects customer insights, market opportunities, and business goals to guide development from concept to launch, while measuring outcomes and driving continuous improvement.

As a Product Director at The North Face and Sr. Manager at Under Armour, David worked to define the vision and strategy of product innovations, align cross-functional teams, and ensure execution delivers value to both customers and the business.

David connects customer insights, market opportunities, and business goals to guide development from concept to launch, while measuring outcomes and driving continuous improvement.

As a Product Director at The North Face and Sr. Manager at Under Armour, David worked to define the vision and strategy of product innovations, align cross-functional teams, and ensure execution delivers value to both customers and the business.

David connects customer insights, market opportunities, and business goals to guide development from concept to launch, while measuring outcomes and driving continuous improvement.

market research

David is versed in gathering and analyzing information about consumers, competitors, and industry trends to help build a product strategy that positively impacts business goals and launch products that make a difference in consumers lives.

David is versed in gathering and analyzing information about consumers, competitors, and industry trends to help build a product strategy that positively impacts business goals and launch products that make a difference in consumers lives.

David is versed in gathering and analyzing information about consumers, competitors, and industry trends to help build a product strategy that positively impacts business goals and launch products that make a difference in consumers lives.

cross functional team leadership

cross functional team leadership

Team Leadership

Team Leadership

David excels at cross-functional leadership, bringing deep knowledge of the product creation process to mentor and guide team members. He is passionate about understanding people and supporting their individual growth plans, fostering both collaboration and development.

David excels at cross-functional leadership, bringing deep knowledge of the product creation process to mentor and guide team members. He is passionate about understanding people and supporting their individual growth plans, fostering both collaboration and development.

David excels at cross-functional leadership, bringing deep knowledge of the product creation process to mentor and guide team members. He is passionate about understanding people and supporting their individual growth plans, fostering both collaboration and development.

consumer insights / competitor baseline

consumer insights / competitor baseline

Consumer Insights

Consumer Insights

David is seasoned in working with elite and professional athletes across multiple sports, translating their performance needs into product innovation. He has partnered closely with consumer insights teams to run focus groups, lead interviews, and capture valuable feedback. In addition, he conducts competitive research to establish market baselines and identify opportunities for differentiation.

David is seasoned in working with elite and professional athletes across multiple sports, translating their performance needs into product innovation. He has partnered closely with consumer insights teams to run focus groups, lead interviews, and capture valuable feedback. In addition, he conducts competitive research to establish market baselines and identify opportunities for differentiation.

David is seasoned in working with elite and professional athletes across multiple sports, translating their performance needs into product innovation. He has partnered closely with consumer insights teams to run focus groups, lead interviews, and capture valuable feedback. In addition, he conducts competitive research to establish market baselines and identify opportunities for differentiation.

product road map

product road map

Having worked in both product innovation and commercialization teams David can create strategic product roadmaps that aligns cross functional teams together and optimizes collaborations for the key stake holders.

Having worked in both product innovation and commercialization teams David can create strategic product roadmaps that aligns cross functional teams together and optimizes collaborations for the key stake holders.

Having worked in both product innovation and commercialization teams David can create strategic product roadmaps that aligns cross functional teams together and optimizes collaborations for the key stake holders.

from concept to consumer

david.lee@dklcreation.com