As an innovator and footwear developer at Nike David worked on high-profile projects including Kyrie and Giannis' signature shoes for kids and special projects for Tinker Hatfield. He spent three years in South Korea partnering with factories, developing the integration of electronics into the footwear creation process in larger scale and mentored new innovators Lastly, David helped establish a new global express lane process and developed record-breaking track & field spikes using supercritical foams and carbon plate used in the Breaking 2 footwear.

As an innovator and footwear developer at Nike David worked on high-profile projects including Kyrie and Giannis' signature shoes for kids and special projects for Tinker Hatfield. He spent three years in South Korea partnering with factories, developing the integration of electronics into the footwear creation process in larger scale and mentored new innovators Lastly, David helped establish a new global express lane process and developed record-breaking track & field spikes using supercritical foams and carbon plate used in the Breaking 2 footwear.

As an innovator and footwear developer at Nike David worked on high-profile projects including Kyrie and Giannis' signature shoes for kids and special projects for Tinker Hatfield. He spent three years in South Korea partnering with factories, developing the integration of electronics into the footwear creation process in larger scale and mentored new innovators Lastly, David helped establish a new global express lane process and developed record-breaking track & field spikes using supercritical foams and carbon plate used in the Breaking 2 footwear.

iPad sketch to global express lane

iPad sketch to global express lane

iPad sketch to global express lane

Lead Asia Innovator for Cruzr Project, connected by Tinker Hatfield and Phil Knight for a 'Slo-Running' performance shoe


  • Drove initiative from initial prototyping stage to product launch piloting the newly formed Global Express Lane category in Korea

  • Organized and facilitated cross functional brain storm session using the Synectics Innovation facilitation methods

  • Implemented over +20 stock fit trials on the ground with factory and organized global team meetings between 3 countries

  • Created new wool like material for inner collar lining inspired from wool socks

Lead Asia Innovator for Cruzr Project, connected by Tinker Hatfield and Phil Knight for a 'Slo-Running' performance shoe


  • Drove initiative from initial prototyping stage to product launch piloting the newly formed Global Express Lane category in Korea

  • Organized and facilitated cross functional brain storm session using the Synectics Innovation facilitation methods

  • Implemented over +20 stock fit trials on the ground with factory and organized global team meetings between 3 countries

  • Created new wool like material for inner collar lining inspired from wool socks

Lead Asia Innovator for Cruzr Project, connected by Tinker Hatfield and Phil Knight for a 'Slo-Running' performance shoe


  • Drove initiative from initial prototyping stage to product launch piloting the newly formed Global Express Lane category in Korea

  • Organized and facilitated cross functional brain storm session using the Synectics Innovation facilitation methods

  • Implemented over +20 stock fit trials on the ground with factory and organized global team meetings between 3 countries

  • Created new wool like material for inner collar lining inspired from wool socks

from concept to consumer

david.lee@dklcreation.com